Hello from Tokyo — and welcome to Kawaii Labels.
For 15 years, our studio has helped families keep the little things that matter close at hand. Today, we’re excited to share that care with families everywhere through personalized name labels and stamps made for everyday life.
From lunchboxes and water bottles to uniforms, shoes, bags, and stationery, every label is made to stay clear through busy mornings, dishwasher cycles, laundry days, and all the in-between moments. No iron. No sewing. Just choose a design, add a name, and make it theirs.
Explore more than 400 joyful designs, build a set that fits your family’s routine, and find labels that are as practical as they are playful. Each order is printed, checked, and packed with care in our studio in Japan, then sent with tracked shipping.
Thank you for being here at the beginning. We can’t wait to become a small, helpful part of your family’s everyday adventures.
Welcome to Kawaii Labels.